Money

IBM deal a game changer for Linius Technologies

  • Written by Rachel Gemmell

Linius Technologies Limited (ASX: LNU) (Linius) is pleased to announce on behalf of its wholly owned subsidiary, Linius Solutions Pty Ltd, that it has entered into a partnership with IBM Corporation (IBM), which will see Linius’ technology built onto the IBM Bluemix platform and the promotion and sale of the Linius Video Virtualization Engine TM (Linius VVE) to IBM’s extensive network of corporate clients.

 

As part of this agreement Linius will build and offer the Linius VVE on IBM’s cloud platform, IBM Bluemix.  IBM Bluemix weaves together services, infrastructure and data to help businesses bring their ideas into production quickly.

 

Linius will work with IBM technology solutions to enhance IBM products with Linius VVE and then promote and market these across all four of Linius’ target market sectors including virtualisation hosted on the IBM Cloud, personalised advertising, anti-piracy, security and surveillance.

 

This will include the joint promotion and marketing of the Linius VVE (including presales support) and submission of proposals for selling the Linius VVE to targeted customers as a stand-alone or integrated offering with IBM products.

 

Linius has also been accepted as an IBM Business Partner in PartnerWorld, IBM’s channel program.

 

Chris Richardson, CEO of Linius, commented:

 

“We see the relationship with IBM as significant validation of our technology and commercialisation plans.

 

“IBM Bluemix provides a great technology environment to build out the virtual video ecosystem. The Bluemix APIs offer a flexible development platform and additional functionality such as video search and blockchain, and enhance our capabilities to meet the needs of our vertical markets.

 

“IBM has existing relationships with the who’s who on our potential client target list.  IBM has the resources and experience to assist us in deployment and management of our commercial solutions and the infrastructure to scale for global distribution.”

 

Anthone Withers, Head of Software as a Service, IBM Australia and New Zealand, said:

 

“I feel Linius could be a game changer in the world of video, from personalised advertising to search and security.

 

“We’re now actively working with Linius to identify and market the technology to target customers.”

 

Video is estimated to represent 80% percent of internet traffic , consisting of huge data files which are cumbersome and static. The Linius solution virtualises videos, exposing the internal, data in much that way that Big Data virtualizes the world’s text. As a result, organisations can more easily and quickly add, splice and merge videos as needed. For example, a cable TV company will be able to deliver personalised TV ads, whilst a search company could return deliver hyper personalised video search from within videos.

 

About IBM

 

For more about IBM and IBM Cloud please visit: http://www.ibm.com/cloud-computing.

 

About Linius Technologies Limited

Linius Technologies Limited (ASX:LNU) is set to revolutionise the world of video. The Linius Video Virtualization Engine™ has cracked the code of content intelligence and created the next evolution of video streaming.

 

Linius transforms cumbersome, static video files into agile, dynamic files that can be easily manipulated on the fly, in order to deliver an enhanced, custom experience for both broadcasters and end-users in any way imaginable, and some as yet to be imagined.

 

Linius has the potential to transform many market sectors, and is initially focused on:

  1. Delivering personalised advertising solutions for broadcasters
  2. Video security and reduced piracy
  3. Enhancing search engine monetisation
  4. Security-service applications

Linius’ patented Video Virtualization Engine™ cuts costs and boost revenues across the multi-billion dollar video industry.

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